I can't remember where I picked up this issue probably a junk shop somewhere. I tend to buy #1 issues of just about any series even if they will have no marketable value for the foreseeable future.
Alf #1 May 1988
As far as great old ads go, what's better than Pele and Tang together at last? American soccer and a gross powder drink...a match made in heaven.
To see the other entries in the Genius Covers series, check out the listing on the right side of the blog.